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Are You Making This Mistake in Your Annual Sales Plan?
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Once upon a time, there was a Geico salesman who sold over 32k policies. The craziest part is that his advice to achieve success was as simple as it gets: listen, know your product, ask for the sale, and never stop learning. Sales is hard enough—why over complicate it? Oh, and Happy New Year 🎉
In Today’s Jam
Sales Tip of the Day: Start Today
The Sales Lab: 5 Steps to Make Your Q1 a Success
Weekly Poll: Are You Confident in Your Sales Plan for 2025?
Sales Q&A: What Does it Mean to Have a Sales Plan?
Why Global Win Rates Are Below 20%
Today’s Story & a Sales Scene
The Sales Lab🔬: 5 Steps to Make Your Q1 A Success
“If you fail to plan, you are planning to fail.”
That saying has stood the test of time and the world of sales is not exempt. If you don’t have a solid foundation for 2025, chances are you’ll spend the year in a perpetual slump. Or at the very least being disappointed in yourself for not doing quite as well as you could.
With global win rates lower than 20%, safe to say it’s not the time for sellers to rest on their haunches. Do yourself a favor—leave these mistakes out of your annual sales plan! 🙅🏻
Not Leaning into Your Strengths
Take a good look at your company and territories. Are you putting most of your effort into the areas you’ve succeeded in? Or are you constantly trying to force success in places that never seem to reciprocate?
If there’s one territory in particular that’s been going well—without your locking in 1000% — imagine if you actually went for it. Cut back on areas where you’ve seen less progress. Allocate resources and effort for whatever season yields the best results.
Skipping the Basics
It’s incredible how often some of us overlook the simple things. And that goes for experienced sellers, too. If you had a rough 2024, could it be your territory just sucks? Or did you overlook some small, crucial ingredients to success?
Things like:
Did you take a look at what worked in the previous year? What didn’t? And why?
Taking time to know customers - You know they fit your ICP. But do you take the time to understand their day-to-day work life? What about their market? What’s the competition like?
Not Accounting for Execution
Creating a great sales plan is obviously awesome. But let’s not forget execution. After all, if you’re not equipped to pull off what you put down on paper, is it really a winning strategy?
Did you take into account your deal cycle?
Can your current tech stack help you to execute?
Are you seeing compensation for your intended output?
Not accounting for execution, can turn a good sales plan into a nightmare.
Are You Confident in Your Sales Plan for 2025? |
If you answered ‘no’, respond to this email. Tell us the biggest challenge you’re facing with putting your plan together.
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It’s Time For That Dream Sales Job…💼
Looking for a new job opportunity in Sales? Search for the latest and greatest jobs here.
Looking to hire someone with great Sales experience? Post your job on The Sales Jam Job Board, here.
Game Changers of the week🔥
No BS Advice to Get Rich in 2025
Alex Hormozi with another banger. This time in the form of a deep dive helping you to get your business on track to having its best year yet. Check out these actionable insights.
A Huge Change is Coming to B2B Sales
The Gartner Future of Sales 2025 report states that 60% of B2B sales organizations will transition from experience—and intuition-based selling—to data-driven selling by 2025. B2B buyers now prefer a multi experience wherein they engage with suppliers through digital and self-service channels.
Get Your Butt On A Plane to LeadsCon
Friendly reminder that 2025 is stacked with sales conferences all over the country. LeadsCon kicks off in April at the MGM Grand in Las Vegas, and promises networking opportunities and more to thousands of Fortune 1000 marketers and leadgen experts. Sign up here.
Why global win rates are below 20%
Win rates in sales are below 20% (as an industry). Why do you think that is? This sales leader believes the issue lies in sales professionals failing to realize that selling is all about data.
Today’s Story
Sales Scene of the Week🎬
Ever been this guy?
What did you think of this newsletter? |